Shivaay Releases on 28 October, Opposite to Ae Dil Hai Mushkil
This festival season of October is all set for Ajay Devgan’s upcoming solid action entertainer Shivaay. As last year has ended well for Ajay with thriller movie Drishyam, now the end of year is also expected to come out as a great collector. There were many movies released this whole year with some blockbusters and some average performers. Shivaay is scheduled for a big release and is one of the much hyped movies hence the online advance booking of tickets have already been started in many cities.
When you are sure about your product, you try to retain a certain share of the earnings for yourself. This has become a trend in the film industry for long. Earlier it used to be keeping the overseas rights of a movie or getting a share in the movie. But, now the super stars have done things differently and succeeded and that has pushed them further onward.
In any manner, for Ajay Devgan, he is the star of the movie and looks well-prepared to leave the box office scoreboard stunned. The online ticketing trend is open in some places now and seems quite good in metro cities especially.
In regions of Mumbai, Bangalore, Pune, Hyderabad, Delhi, NCR, Gurgaon etc, any biggie movie does not demand any type of huge promotions or marketing as highly star powered movies always get good response from there, same is the case with Shivaay. The movie has also been reported getting decent response of public for advance ticketing and online booking much before the release date.
The online advance booking has started in some cities for now, and it will resume in other cities worldwide shortly. The big banner action dose is expected to enjoy houseful shows for the first weekend at different places. As already another hyped movie by Karan Johar – Ae Dil Hai Mushkil is also set to compete with it; there might be divergence in audience to choose one. This has made critics and trade analysts very eager to see whether Shivaay beats ADHM or not.