Implementing the same promotion strategy like Dear Zindagi, production banner Red Chillies Entertainment releasing the trailer of their upcoming film Jab Harry Met Sejal in parts. The same strategy Yash Raj Films followed for Meri Pyaari Bindu.
Running the campaign with title #JHMSMiniTrails, makers have unveiled five promo videos ‘Character Kharaab’, ‘Indemnity Bond’, ‘Excuse Hai’, ‘Sejal Ka Matlab’ and ‘Ring Kahaan Hai?’ so far. The mini trails describe the behavior of characters Harry and Sejal. No doubt these video are very interesting, but the thing that clicks more, is Anushka’s Gujarati accent.
After around 5 years of gap, superstar Shahrukh Khan and Anushka Sharma are all set to recreate the magic of their beautiful chemistry on silver screen with Jab Harry Met Sejal. Directed by Imtiaz Ali, this quirky romantic comedy is scheduled to be released near Raksha Bandhan on 4th August 2017.
This is the third film of Shahrukh and Anushka together after 2008’s Rab Ne Bana Di Jodi and 2012’s Jab Tak Hai Jaan. In the new film, SRK is playing as a Punjabi guy Harry, while Anushka as a Gujarati girl Sejal who is lawyer by profession.
Along with them, it stars Sayani Gupta, Evelyn Sharma, Aru Krishansh Verma, Chandan Roy Sanyal and Paras Arora in supporting roles. Produced by Gauri Khan, Jab Harry Met Sejal is all set to hit theaters on 4th August, a week ahead than Akshay Kumar’s Toilet Ek Prem Katha.
Mini Trail 1 – Character Kharaab
In the first mini trail, Harry aka Shahrukh tells Sejal aka Anushka that he is not a gentleman, his track record with girls is very bad. But Sejal thinks that he is just trying to scare her.
Mini Trail 2 – Indemnity Bond
In the second mini trail, Sejal shares an indemnity bond to Harry that states, if they both get intimate and then Harry is absolved of all legal charges.
Mini Trail 3 – Excuse Hai
In the third mini trail instead of helping Sejal to find her engagement ring, Harry gives excuses.
Mini Trail 4 – Sejal Ka Matlab
In the fourth mini trail Sejal wants to tell the meaning of her name to Harry, but he says, “the name is enough for me, there is no need to know it’s meaning”.
Mini Trail 5 – Ring Kahaan Hai?
In the fifth mini trail Sejal looks worried for her ring and tries to find it with Harry at every place she visited in Europe.